Hi, I am looking for someone to write an article on girl child empowerment and women development campaign in kenya Paper must be at least 1500 words. Please, no plagiarized work! All over the world, public information campaigns have been carried out and some have been successful while others have failed. The success of a Public campaign is determined by how well it is planned and how well the plans are implemented. According to Prante, (2012, pg 11), an effective public campaign must be well designed, implemented well, and have a follow-up plan. In Kenya, among the most successful public awareness campaigns is the Girl Child Empowerment and Women Development campaign that started in the year 2000. It was introduced by the president in collaboration with the Ministry of Education. It came into being after the filing of a report that showed 67% of girls in the country did not have sufficient education. Kenya is a country made up of 42 ethnic groups and in many of these societies, the girl child still faces multiple discrimination by mare fact of being female. Traditional norms in the communities view the female gender as weak and because of this many potential girl children end up not being educated (Maslak, 2008, pg 83). In most cases, they are married at very young ages an act that is unconstitutional. Those who luckily evade being married face great opposition from the community and face risks of being subjected to violence. The girl child empowerment and development program was therefore established with a mission to eradicate this discrimination. The major function of the campaign was to educate society on the importance of education to the girl child. Their motto was ‘all children are equal despite the sex and should have equal chances of education’ a statement derived from the countries’ constitution. They also had an aim to eradicate the culture of female genital mutilation that has been a persistent tradition across all the tribes. Early marriages and marriages without free consent were also the order of the day before the campaign started and it was their aim to reduce these cases (Maslak, 2008, pg 83). The campaign also had an aim to provide life skills, financial support to women so that they would escape the ruthless poverty and become the light to the coming generation. Their last aim was encouraging women participation in the countries politics as well as advocate for women to be given chance in top management positions.
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